Why Photography Fairs Haven’t Lasted in Miami, and How a Photography Culture Is Finally Taking Root

By William Riera
November 4, 2025


Miami is a city of fleeting intensities. Every December, the art world converges on its shores to celebrate Art Basel Miami Beach and a constellation of satellite fairs that transform warehouses, hotels, and public spaces into temporary temples of contemporary art. Yet, amid this spectacle, one medium has struggled to maintain a stable presence: photography.

Over the past two decades, several attempts have been made to establish photography fairs and festivals in Miami. While many of these initiatives were enthusiastic and curatorial in focus, none managed to establish long-term continuity, highlighting the structural tensions between the commercial art market, institutional support, and the photographic practice as an autonomous field.

Photography Fairs That Came and Went

The first significant effort was Photo Miami, launched in the mid-2000s by the same team behind Art Miami and Scope. The fair aimed to position the city as a hub of contemporary photography. Its editions, held in Midtown, brought together international galleries and artists pushing the boundaries of the medium. Despite its promising start, Photo Miami quietly disappeared by the end of the decade.

Years later, Miami Photo Salon emerged, an initiative led by the Cuban American Phototeque Foundation, a private institution devoted to promoting photography that no longer exists. This project sought to restore visibility to photography during Miami Art Week and connect local photographers with international audiences. However, after only two editions, it too faded away.

Miami Street Photography Festival (MSPF) 2019 Edition.
Photo: © William Riera

The most recent attempt was Miami PhotoFest, held in 2019, which brought together exhibitions, talks, and workshops focused on contemporary photography. While it sparked interest and participation, it did not continue in subsequent years, repeating the pattern of intense but short-lived initiatives.

These cases, including Photo Miami, Miami Photo Salon, Miami Street Photography Festival, and Miami PhotoFest, reveal a recurring pattern: maintaining a stable, dedicated space for photography in Miami’s art ecosystem has historically been extremely challenging.

Miami Photo Salon, First Edition, 2014. Photo: © William Riera

Another notable project was the Miami Street Photography Festival (MSPF), which successfully celebrated street and documentary photography for several years. The festival created a vibrant international community and offered a space for reflection and exchange between generations and styles. Yet, it too eventually ceased, once again demonstrating the difficulty of sustaining independent photography events in a highly competitive context.

The Basel Effect

At the heart of the issue is what we might call the “Basel effect.” During December, Art Basel Miami Beach and its satellite fairs capture the attention of institutions, media, and collectors. Photography, though present, often occupies a peripheral role: one medium among many in a vast visual panorama.

For a photography fair to survive in this context, it needs not only sales but also a dedicated audience willing to prioritize photography over the flurry of simultaneous art events. Very few fairs have achieved this balance between artistic interest, financial support, and visibility.

Market Challenges

Another crucial factor is Miami’s collector profile. While the city hosts notable private collections and museums, photography has rarely been a primary focus. Unlike cities such as New York, Paris, or Los Angeles, where specialized galleries and a strong photographic market exist, in Miami, the emphasis has historically been on contemporary art at large, with photography often functioning as a conceptual or documentary support rather than as a core focus.

This lack of a solid market for photography has limited the economic sustainability of independent events. The high production costs of Art Week, venue rental, insurance, logistics, shipping, and publicity, make long-term continuity nearly impossible without strong institutional backing, which photography-focused initiatives have often lacked.

Installation views of an ArtMedia Gallery Exhibition, 2025 © Gady Alroy

The Women Photographers International Archive (WOPHA) is a Miami-based nonprofit dedicated to showcasing the contributions of women and nonbinary photographers across the Americas. What started as an archive focused on Cuban women photographers has expanded into an international platform for research, exhibitions, and dialogue that aims to challenge the traditional photographic canon and promote social change.

Its flagship event, the WOPHA Congress, held every two years at the Pérez Art Museum Miami (PAMM), brings together artists, curators, and scholars from around the world to explore photography through feminist and decolonial lenses. In doing so, WOPHA has established Miami as an important hub for critical discussion and visibility within the global photographic community.

The South Florida Latin American Photography Forum (SoFLaFoto) is a Miami-based nonprofit initiative dedicated to promoting Latin American and Latinx photographic production in the United States, with a particular focus on South Florida. Our mission also includes giving visibility to Latin American photographic practices and fostering dialogue between artists from the Latin American diaspora and their counterparts across the region, exploring how identity, migration, and memory shape visual narratives.

In 2025, SoFLaFoto launched the Photobook Art Lab, a new incubator supporting emerging and experimental voices in the Latin American and Latinx fotolibro field. The program offers lectures and critical resources that guide artists through the process of conceptualizing and producing a photobook, emphasizing collaboration and artistic research. With this initiative, SoFLaFoto continues to strengthen Miami’s role as a cultural bridge, connecting Latin American photographic practices with the global contemporary art discourse.

Miami PhotoFest, 2019. © William Riera

Institutional Gaps and Galleries

Miami also lacks a museum or center dedicated exclusively to photography, unlike the ICP in New York or the Museum of Photographic Arts in San Diego. While institutions like Pérez Art Museum Miami (PAMM), Frost Art Museum, Lowe Art Museum, or HistoryMiami have hosted important photography exhibitions, they are part of broader programming, not a sustained curatorial focus on the medium.

In the private sector, two galleries play an essential role today:

  • ArtMedia Gallery: A permanent gallery in Miami dedicated to contemporary photography, with a strong curatorial program including solo and group exhibitions as well as photography-related events. ArtMedia Gallery is a reference point for both emerging and established local and international artists, supporting experimental, conceptual, and documentary work, and helping to position Miami as a relevant node in the global photography scene.

  • Dina Mitrani Gallery: Historically a hub for contemporary photography in Miami, this gallery no longer maintains a permanent physical space but continues its curatorial project through pop-up exhibitions, special events, and collaborations with artists. Dina Mitrani Gallery has long been recognized for its curatorial rigor and its commitment to diverse photographic practices. Its ongoing activity demonstrates that photography can remain vibrant even without a permanent physical presence.

These galleries, along with the emerging platforms described below, illustrate a more complex and sustainable photographic ecosystem in Miami, despite the history of short-lived fairs.

About Images, a periodical publication printed by ArtMedia Gallery. @ ArtMedia Gallery.

From Fairs to Sustained Platforms

In recent years, a new generation of photography platforms has emerged that do not depend on market success or fair-based spectacle but instead focus on community, research, and lasting cultural impact:

First edition of WOPHA Congress, 2021 © William Riera

A Photobook Art Lab Lecture organized by SoFLaFoto, 2025 © SoFLaFoto Archive

Miami Photographic Observatory (MPhO): Conceived and directed by Aluna Art Foundation, the Miami Photographic Observatory functions as both an artist residency and a curatorial laboratory hosted at Tower Art Space. The program provides local and international artists with the opportunity to develop commissioned projects that investigate Miami’s urban and social evolution through photography. Participants also exhibit previous works alongside new creations, fostering dialogue between past and present visual narratives.

Although the MPhO is a recent initiative, Aluna Art Foundation has a longstanding history of supporting photographers and visual artists. Over the years, the foundation has cultivated projects, collaborations, and exhibitions that highlight the diversity of photographic practices while engaging critically with social, cultural, and urban transformations in Miami and beyond. Through MPhO, Aluna consolidates this expertise, creating a space where experimentation, research, and artistic production intersect.

Together, these platforms, along with ArtMedia Gallery and Dina Mitrani Gallery, represent a new era of photography in Miami, grounded in collaboration, research, and sustainability, shifting the focus from market spectacle to culture, community, and critical thinking.

From Ephemeral to Enduring

Perhaps the question is no longer why photography fairs have failed to endure in Miami, but what kind of photographic culture the city truly needs. Fairs reflected a Miami defined by immediacy and reinvention. What is emerging now is slower, more deliberate, and sustained, a scene that acknowledges Miami’s role as a bridge between Latin America and the United States, where images do more than circulate: they converse, resist, and preserve memory.

In this new phase, photography seems to have found its place in Miami: not in the ephemeral intensity of fairs, but in the enduring work of thought, community, and shared history.

William Riera (Santiago de Cuba, Cuba, 1967) is a Cuban American photographer who lives and works in Miami, Florida. He is the founder and Director of the South Florida Latin American Photography Forum (SoFLaFoto).